The Get Ireland Growing initiative aims to boost conservation and inspire community action by encouraging people to start growing their own food.
Energia, one of Ireland’s leading electricity and gas providers, is partnering for the sixth year with the non-profit organization Grow it Yourself (GIY) to kick-start community growth.
To sow the seeds of community food, Energia and GIY are giving away 300 Grow Starter Kits across Ireland worth €42,500.
The campaign was launched by Irish author and wellbeing advocate, Caroline Foran, to help raise awareness of the benefits and joy of community growth. She commented:
“Activities like gardening and growing your own food give you a chance to focus on something and put your mind to work with a goal and a task in mind. It’s also a great opportunity to bond with family and friends.
Local authorities are encouraged to regenerate green spaces on their territory. “Green spaces have become a sanctuary for most people during the pandemic, especially during the height of lockdowns and for those without gardens,” according to Energia and GIY.
Commenting on the initiative, Energia Head of Sponsorship Lorna Danaher said people are increasingly interested in living a more sustainable lifestyle, however, many are unsure how or where to start.
GIY founder Mick Kelly said food culture as a community has always been part of Irish culture. He said:
“As summer approaches, it’s the perfect time to start planting some of our favorite vegetables. Let’s nurture what’s in our nature and make Ireland grow again.
Community groups and individuals, who are not yet part of a group, are invited to participate in the initiative by planning group activities that include seeds.
Energia and GIY suggested that seeds could be planted in each other’s gardens, seedlings could be swapped, or communities could learn from a local vegetable garden or grower.
The Energia Get Ireland Growing initiative was first launched in 2016 to promote food culture projects across Ireland, and already over 250 community groups have been supported with grants totaling 220,000 €.