Grill’d boss sends panicked email and video to staff


Grill’d CEO Simon Crowe expects an explosive story about his business. (Images: Grill’d)

The founder and boss of Australian hamburger chain Grill’d emailed staff in anticipation of a media story that will expose franchisee and employee issues.

A Twitter post showed a leaked copy of the email sent late Thursday afternoon by General Manager Simon Crowe.

“We are aware of a pending media story that will falsely claim that we have worked against the interests of our franchise partners and our catering teams, including the way we conduct our training.”

Crowe also speaks on a video accompanying the email.

“It has actually come to our attention that there is an article in the media about to be published on Grill’d challenging who we are in relation to our treatment of franchise partners, the treatment of our teams – and even the culture at Grill’d. “

The email and video refute the claims and reiterate the company’s goals.

“At the heart of our values, we do our best to ensure that our employees feel valued and are treated fairly and appropriately,” said Crowe.

“This includes our catering teams, our franchise partners, our help desk and our suppliers.”

A Grill’d spokesperson told Yahoo Finance he was proud of his record of going from one to 130 outlets in 15 years.

“Any suggestion that we do not meet our high standards will be taken very seriously,” the spokesperson said.

“We are extremely proud of the opportunities we have provided to several thousand Australians since we opened our first restaurant in Melbourne in March 2004. We are also proud of our people, our products and our culture.

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