In 1Q2022, Group revenue increased 9.7% year-on-year to
Overall 1Q2022 revenue increased by 12.3% compared to 1Q2021, with a gross balance of advances and receivables up 4.0% compared to the amount at the end of 2021.
As part of its strategy to respond to the shift in customer spending to the Internet in the new normal and expand its customer base, the Group launched its first-ever cashback credit card, AEON Card Wakuwaku (the “Wakuwaku map”), in
Following the success of its marketing and branding efforts for the Wakuwaku card, the Group will place even greater emphasis on using digital and traditional marketing channels to promote its credit card and personal loan products and to deploy different marketing programs to enrich customers’ user experience. .
Regarding its technology development efforts, AEON Credit’s card and loan system replacement project is expected to be completed towards the end of the current fiscal year, after which the Group will be in a position to launch new solutions. payment options, flexibility in offering product benefits, and access to even better data analysis tools. With a strong capital position, the Group will continue to dedicate resources to expanding its branch network, delivering better customer experiences, accelerating digitalization and exploring new investment opportunities to develop and diversify its activities.
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